We turned a dilapidated airport hangar in Greece into one of Europe’s largest interactive museums. To walk visitors through the future of The Ellinikon—a gargantuan urban redevelopment project south of Athens—we crafted 22 bespoke experiences highlighting the past, present and future of the area. From copy to concept, UX to UI, to the literal writing on the walls, we had a hand in every inch of the development. Highlights include but are not limited to: a guided XR boat tour of the coastline, a gamified bike ride through the area's future parklands, and a demo of district’s soon-to-be-built ‘smart apartments’.